
NAO, a Berlin-based wealthtech startup, has raised €3.4 million in seed funding to transform the private and alternative investment landscape in Europe. The funding round was led by a Swiss private investor’s family office, with additional participation from other family offices, private investors, and existing investor ZEITGEIST X.
Founded in 2022 by Robin Binder, Philipp Nowakowski, and Amel Hasanovic, NAO aims to democratize access to asset classes like private equity, infrastructure, and hedge funds. Traditionally exclusive to high-net-worth individuals, these opportunities are now accessible to a broader audience, with investments starting at just €1,000. The platform partners with leading financial institutions such as Baader Bank, UniCredit, and UBS, offering a seamless digital experience for users.
NAO’s innovative co-investment platform has gained significant traction since its launch. The app, active in Germany since mid-2023 and Austria since August 2024, has already attracted several thousand users, with an average investment of €10,000. This momentum underscores NAO’s commitment to enabling sustainable and diversified wealth building through technology.
The company plans to use the fresh capital to expand its product range, grow its customer base internationally, and collaborate with more top-tier asset managers. CEO Robin Binder emphasized that the goal is to make investing in alternative asset classes as straightforward as buying stocks or ETFs. He highlighted that the funding will help further this vision by increasing liquidity in previously inaccessible markets.
NAO has also introduced B2B solutions for venture capital investments in partnership with Chartered Investment, signaling its foray into institutional collaborations. With strong investor backing and a clear mission to modernize private investments, NAO is poised to become a leading platform in Europe’s wealth management sector.